My approach seeks to propel you through the fog of advertising fatigue, create a lasting and positive impression on customers and passersby alike,
and keep you relevant on the cutting edge of marketing methods.
Scroll to the end of this page to view my work.
Marketing strategy
We can build a comprehensive strategy from scratch or draft,
or we can focus on any number of specific areas:
- Goal setting
- Brand building
- Lead generation
- Channel strategy
- Audience and competitor analysis
- Social media content
- Website content
- SEO
- Newsletter & audience segmentation
- Physical/print
- Local community engagement
- Campaign planning
- Collaborations with other organizations/businesses
- … etc. etc. etc.
- Click here for a comprehensive strategy breakdown.
Marketing coordination
I can wholly take these over for you or provide support as needed!
- <– Implementing this strategy
- Social media management/moderation
- Website & ecomm build/management
- Newsletter build/management
- Copywriting & editing (view full service offerings)
- Creative direction
- CRM maintenance
- Partner & influencer management
- Event logistics comms/coordination
- Media relations
- File organization
- Brand compliance
- … etc. etc. etc.
My five principles for modern marketing:
AUDIENCE COMES FIRST
LEAD WITH YOUR NERDS
CREATIVITY TRUMPS NUMBERS
SAVE COSTS WITH CONTENT ATOMIZATION
A HAPPY MARKETING TEAM IS A SUCCESSFUL ONE
Check out my work!
A simple marketing strategy overview for a small business:
Excerpt of campaign proposal and plan for a “reboot” of previously-successful video series:
The playlist containing “Generation 1” of the video series proposed above:
(I supported the series’ production from the start, and took it over about halfway through its run)